Growing and Managing a Small Business: An Entrepreneurial Perspective
Author: Kathleen R Allen
Growing and Managing a Small Business provides students with a comprehensive introduction to business ownership and management from the start-up phase through growth and harvest. Decidedly entrepreneurial in focus, this book departs from the traditional small business management text by incorporating themes and principles appropriate to managing small companies in a dynamic, global environment. In addition to up-to-date coverage of risk management and strategies for "harvesting the business," the Second Edition introduces several new chapters that examine topics such as ethics and social responsibility, family businesses, and technology. New boxed features illustrate the author's real-world approach through case studies and profiles of small businesses and entrepreneurs.
Table of Contents:
Contents- I. Entrepreneurship and Small Business Management
- 1. Entrepreneurship and Small Business
- 2. Entrepreneurial Strategies and Business Ethics
- II. Paths to Business Ownership
- 3. Starting a Business
- 4. Acquiring a Business and Franchising
- 5. Stepping into a Family Business
- 6. Launching a High-Technology Venture
- 7. Choosing a Legal Form of Business
- III. Planning and Organizing the Business
- 8. Developing the Business Plan
- 9. Creating a Management Team
- 10. Preparing a Human Resources Plan
- IV. Marketing for Growth
- 11. Conducting Market Research in a Global Environment
- 12. Distribution and Pricing
- 13. Designing a Marketing Plan from Start-Up Through Growth
- V. Designing and Managing the Business
- 14. Planning the Business
- 15. Managing Operations
- VI. Financial Planning
- 16. Cash Planning and Start-Up Financing
- 17. Managing and Evaluating Financial Performance
- 18. Financing Growth
- VII. Planning for Change
- 19. Management Risk
- 20. Harvesting the Wealth
- 1. Entrepreneurship and Small Business
New interesting textbook: Panini Bruschetta Crostini or Street Food Chicago
Hospitality Employee Management and Supervision: Concepts and Practical Applications
Author: Kerry L Sommervill
A practical resource for managers and supervisors in hospitality businesses
In many hospitality establishments, one manager or supervisor is the entire human resources department, making all the hiring and training decisions, often without having a formal human resources background. Filling this knowledge gap, Hospitality Employee Management and Supervision provides both busy professionals and students with a one-stop comprehensive guide to human resources in the hospitality industry.
Rather than taking a theoretical approach, this text provides a hands-on, practical, and applications-based approach. The coverage is divided into four sections: legal considerations, employee selection, employee orientation and training, and communication and motivation.
Each chapter in this lively and engaging text features:
• Quotations--Various practitioners in the hospitality industry highlight the chapter's focus
• Chapter Objectives and Summaries lay out key concepts and then, at the end of each chapter, review them
• HRM in Action features highlight real-world HRM experiences that relate to the content presented in each chapter
• Tales from the Field--Hospitality employees provide accounts of the various challenges they face in the industry
• Ethical Dilemmas--Scenarios from the hospitality industry which emphasize the role ethics plays in every aspect of the hospitality industry
• Practice Quizzes and Chapter Review Questions reinforce student comprehension of key concepts
• Hands-On HRM--Mini-cases based on real-world situations with discussionquestions
• Chapter Key Terms--Bolded within the chapter and then listed at the end of each chapter with definitions
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